"Not far from Indianapolis's Lucas Oil Field lies a 2,800 square foot
space that will be the city's social media nerve center for all things
tourism on Super Bowl weekend. Around 50 staffers and content curators
will address the travel and amenity concerns of those arriving in Indy
to attend the big game. The team consists of college student volunteers and others working
for Raidious, a local firm hired by the city's host committee. They will
use Facebook, Twitter, Foursquare, YouTube, Flickr, and a dedicated
blog to push out messages about everything from parking to hotel
information to emergency safety instructions should anything go wrong" (Heine, 2012). Read more.
Heine, Christopher (Jan. 23, 2012). Indy welcomes Super Bowl visitors with social media. ClickZ. Retrieved from http://www.clickz.com/clickz/news/2140757/indy-welcomes-super-bowl-visitors-social-media.
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