Hyundai Brands with the Oscars

"Hyundai was one brand determined to make the most of its Oscar airtime this year, and it certainly delivered," says ClickZ. "As the official automotive sponsor of the broadcast, it ran several new TV spots, but the two most notable were directed by past Academy Award nominee Wes Anderson to showcase the new Hyundai 2012 Azera. One of the clips was an amusing montage referencing several famed Hollywood films, while the other highlighted the car's comfortable (and "quiet") interior." Read more.