"Market research firm comScore
recently reported that Instagram was the top gaining website for July,
adding 38 percent more traffic from June. While the strong month was not
enough to propel Instagram into the top 50 web properties, its growth
demonstrates the value of making Instagram a part of social media marketing campaigns.
"According to the study, Instagram also saw its unique traffic grow
from 16.5 million visitors to more than 22.7 million. While the
photo-sharing platform recently reported more than 80 million people use its mobile apps,
most don't actually navigate to Instagram.com. Still, its consistent
improvements in website traffic are a sign that more people are using
the site and researching the service for personal or marketing use" (Instagram: July's top 2012, Aug. 27). Read more.
Works Cited
Instagram: July's top gaining site, visual content growing (2012, Aug. 27). Brafton.com. Retrieved from: <http://www.brafton.com/news/instagram-julys-top-gaining-site-visual-content-growing>.
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