Survey Says, Social Media Works

"Marketers dedicating more resources to social media marketing this year should be pleased to learn that new data suggests they’ll be seeing returns on their social investments. According to WebMarketing123‘s State of Digital Marketing report, B2C [business to consumer] and B2B [business to business] companies are winning leads and sales across social networks" (Survey: social marketing, 2012, Aug. 31).

Works Cited

Survey: social marketing drives sales, experts enhance success (2012, Aug. 31). Brafton.com. Retrieved from <http://www.brafton.com/news/survey-social-marketing-drives-sales-experts-enhance-success>.