What Does Google's New Privacy Mean to Digital Marketing?

"Another projected result is that Google will have a more comprehensive view of your online activity, which it can use to target ads to you," says a ClickZ post. "Many find this disturbing. First techies, then journalists, then politicians started clamoring about how the new policy presents a threat to users' privacy and violates the trust users had placed in Google. Even Microsoft jumped on the bandwagon, with a new ad casting doubt on the purity of Google's intentions and pointing to its own services as a privacy-friendly alternative." Read more.