02 February 2013

Small Businessmen Opt for LinkedIn--Ignoring Twitter and Facebook

“LinkedIn is gaining ground, now home to 200 million monthly active users, and small businesses are taking advantage. According to a survey conducted by the Wall Street Journal and Vistage International, LinkedIn is believed to be the network with the most potential for driving ROI, especially for smaller businesses,” according to a post on Brafton. “Forty-one percent believe that LinkedIn is the top network, followed by 14 percent who choose Facebook and 3 percent who give the credit to Twitter. Ken Lopez, leader of a legal consulting firm, told the Wall Street Journal that LinkedIn brings dramatically different results when compared to what his company sees from Twitter.” Read more.

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