Getting the Most Out of Twitter

"Twitter recently surpassed 200 million registered users who now post more than 110 million tweets per day. It's a global communication phenomenon that not only reports the news but reflects the feelings and fascinations of an expanding global community. Whether its world events, sports, pop culture, or technology trends, Twitter is there to capture the blow-by-blow feelings and sentiment of its users." That's how Michael Della Penna starts his ClickZ
post that discusses how marketers can use Twitter effectively. You should probably read this posting before beginning your short report.