13 September 2011

Twitter Ads Beat Facebook Ads

"Facebook ads. Facebook brand pages. Facebook e-commerce. The forces are working hard to make the Face the place for marketers, but according to a new study by Kantar Media Compete, Twitter has them beat," according to MarketingPilgrim post. "The numbers come from the quarterly 'Online Shopper Intelligence Study' which looks at cross-channel shopping behavior. The survey was given to 2,574 online purchasers who shopped between July 14 and August 8, 2011 and here’s what they found out." Read more.

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