05 October 2011

Companies Getting Series about Social Media

"A new study by Booz & Company and Buddy Media, shows that social media is coming into its own as a customer service tool, a way of conducting market research and even a way to handle internal communications," according to a MarketingPilgrim post. "It all points to the fact that companies of every size are getting serious about social media and that means more money and resources going to support the cause." Read more.

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