"We may not see the Pillsbury Doughboy doing wake-and-bakes any time
soon, but General Mills - the food giant behind wholesome brands like
Betty Crocker, Pillsbury, and Cheerios - is letting its Fiber One brand
hang out with Cheech and Chong," according to ClickZ. "This week Fiber One has been pushing a
new flick from the lovable burnouts on Facebook and Twitter, but around
two minutes into the trailer viewers learn that the "Magic Brownie
Adventure Movie" is actually an elaborate ad for Fiber One brownies." Read more.
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