08 February 2012

Prez Returns to Online Advertising in Re-Election Bid

"Online ad spending by Obama for America and the Democratic National Committee reached more than $7 million in 2011," according to a CiickZ post. "From March through December, OFA alone bought more than $5 million worth of online ads, according to Federal Election Commission reports analyzed by ClickZ Politics. Meanwhile, President Barack Obama's reelection camp only recently began running television spots, reportedly making a relatively small national buy aimed at building his supporter list, and later pushing an economy and energy policy themed message to battleground states." Read more.

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